Re: We're not charging enough...


Cally Booker
 

The Scottish Artists Union calculate a 'suggested rate' for artists each year, and their model is based on a (pretty generous) allowance of 65% of an artist's time being spent actually producing work - making, teaching, writing - which will earn money, while 35% is allocated to other tasks such as management, research etc. If anyone is interested their latest rates can be found at http://www.sau.org.uk/rights/pay/. The difference between the hourly rate charged and the hourly rate actually earned is instructive!

And for those engaged in the challenges of marketing and pricing, I would recommend the Design Trust website (http://www.thedesigntrust.co.uk/)

Cally
in Dundee, Scotland

Not only money costs but cost in time. Time taken out of production.
Judy in Knife River

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