Re: Ode to WMAL
What a wonderful documentary! I know things change, but at it's core people are still the same. I wonder if it could succeed?????toggle quoted messageShow quoted text
From: Dominion Market Research <ross@...>
To: WJMA <WJMA@...>
Sent: Fri, Aug 24, 2012 4:09 pm
Subject: [WJMA] Ode to WMAL
I happened across a documentary on the glory days of WMAL.
<https://vimeo.com/47881352> There are some great memories there.
I wonder if such a station could succeed today. It's interesting that
Andy Ockershausen says there are three things you need for a
successful station: number 1 and most important: programming, then
promotion and finally sales. "Sales did not drive our station,
programming did...if you did all three properly, you made a lot of
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